- To support Hong Kong in developing into an international tourism hub and a core demonstration zone for multi-destination tourism, leveraging its status as an international transportation centre.
- To promote the innovation and development of Greater Bay Area tourism products, so as to provide more diversified travel experiences and attract more foreign visitors to travel to the Greater Bay Area through Hong Kong.
Tourism is one of Hong Kong's four pillar industries. In recent years, more diversified and high value-added products are being developed. The Government also endeavours to promote multi-destination tourism products to foreign visitors and strengthen Hong Kong's image as a premier tourist destination in Asia. In addition, major infrastructure projects such as the Hong Kong-Zhuhai-Macao Bridge and the Hong Kong Section of the Guangzhou-Shenzhen-Hong Kong Express Rail Link, as well as the third runway of Hong Kong International Airport being constructed, will help enhance Hong Kong's cross-boundary transport connection, taking the development of the tourism industry to the next level.
Diversified travel products
- Hong Kong is committed to developing diversified tourism products and enhancing the competitiveness of the tourism industry, aiming at drawing more overnight and high value-added visitors.
- Hong Kong organises various types of mega events to enrich the travel experiences of visitors and enhance the city's image as the Events Capital of Asia.
- Hong Kong's two major theme parks, the Ocean Park and the Hong Kong Disneyland Resort, have their own characteristics as well as distinctive facilities and entertainment offerings. They have also been rolling out new initiatives to enhance their attractiveness.
- The Government is committed to enhancing the appeal of Hong Kong as an ideal MICE (meetings, incentive travels, conventions and exhibitions) destination in Asia, so as to attract more MICE visitors to Hong Kong.
- The Agreement Concerning Amendment to the Mainland and Hong Kong Closer Economic Partnership Arrangement (CEPA) Agreement on Trade in Services was signed on 21 November 2019 to optimise the "144-hour visa-exemption transit" policy for foreign group tours entering the Pearl River Delta Area and Shantou from Hong Kong through increasing the number of inbound control points and expanding the area allowed to stay. The measure will facilitate Hong Kong's tourism trade to develop more multi-destination products targeting foreign visitors, which can attract more overseas travellers to visit Hong Kong and the Mainland via Hong Kong.
Hong Kong Disneyland
The Culture and Tourism Development Plan for the Guangdong-Hong Kong-Macao Greater Bay Area
On 30 December 2020, the Ministry of Culture and Tourism, the Office of the Leading Group for the Development of the Guangdong-Hong Kong-Macao Greater Bay Area and the People's Government of Guangdong Province jointly promulgated the Culture and Tourism Development Plan for the Guangdong-Hong Kong-Macao Greater Bay Area (the Plan). The Plan sets out the directions guiding the overall culture and tourism development of the Greater Bay Area and guides the development of the Greater Bay Area into an exchange hub for culture of the East and the West and a world-class tourism destination. It also helps strengthen the positions of Hong Kong as an international cultural metropolis and an international tourism hub.
The Government is committed to developing Hong Kong as an international cruise hub in the region. Besides developing the Kai Tak Cruise Terminal, we have been implementing various initiatives such as "fly-cruise" and "rail-cruise" campaigns to support the balanced growth of the cruise tourism industry in Hong Kong.
Kai Tak Cruise Terminal